Discover new ways to level up your campaigns in a growing AI world.
Previously working with clients across a range of industries
£63.5M
Managed in ad spend
317,500+
Leads driven
£190.5M
In online sales for clients
With over 18 years of experience, I have helped brands of all sizes grow, from education to finance, telecommunications, and other Tech SaaS companies. Paid Search and Paid Social are my passions; I am obsessed with achieving goals to smash them and helping companies reach the next level.
Throughout the years, I have observed the evolution of Google Ads. We live in an AI world where 3rd party data is obscured, and 1st party data is your most important asset. Together, we can find strategies to overcome current challenges and achieve your goals efficiently and cost-effectively.
Providing a full PPC management service to B2B businesses
We'll analyse your current PPC activity and look for ways we can take it to the next level.
A new account structure and campaigns will then be created in line with your business goals.
Once live, we'll manage your campaigns, making regular data-driven optimisations.
“Carolina would be an amazing asset to any team. I have found that her knowledge and application of that knowledge is highly beneficial to any PPC activities”
- Jacqui Wallis (CEO at Genius Within)
The first step to elevating your PPC account is to firstly audit any existing activity.
Auditing the current PPC activity is an essential part of the process, and gives us chance to see what's worked previously, and how we can then optimise and take it to a new level.
Following an audit, the next phase would be to then structure your account and start creating the new campaigns.
In this phase we'll lay the groundwork of the PPC account, creating and tailoring new campaigns to align with your business goals. These campaigns will be structured and optimised through strategic targeting, keywords, and more.
Once the campaigns are live, we'll monitor and proactively make optimisations to improve performance.
Refining the campaigns based on real-time data allows us to get the maximum possible return on investment.
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